Operations consultancy for private & mixed practices

Most dental practices do not have a marketing problem. They have a leak.

A full diary hides it well. The patients you never hear from are the ones costing you most: the slow page they abandoned, the enquiry form they gave up on, the call that rang out at 4pm on a Tuesday.

Redfern & Gold conducts a forensic review of your practice's digital front door, then tells you, precisely, where they are going.

No access to your systems required. We review what every prospective patient sees.
Practice Operations
Review
Sample readoutComposite, recent reviewsRef · R&G–0420
Website load, mobile Benchmark < 2.5s · field data 0.0s
Taps to make an enquiry From homepage, mobile 0
Calls left unanswered Sampled across opening hours 0%
Online booking Self-serve, out of hours
Treatment pages indexed Implant, Invisalign, hygiene 0/6
Estimated enquiries lost / month
conservative, based on traffic
0
The premise

A busy practice and a healthy one are not the same thing.

Demand is forgiving. It papers over the gaps in how a practice converts interest into booked, high-value treatment. Three places the money quietly drains away.

01 · The front door

Slow, and they are gone

A prospective patient comparing three practices does not wait. Every additional second of load time on mobile thins the pool before they ever read a word about you.

02 · The path

Too many steps to say yes

Buried phone numbers, forms that ask for everything, no way to book at 9pm. High-intent patients abandon a difficult path and choose the practice that made it simple.

03 · The phone

Ringing into an empty room

The single highest-value enquiry a practice receives is a phone call. When reception is mid-treatment or it is lunchtime, that call becomes someone else's new patient.

The deliverable

The Practice Operations Review

A single, considered document. Navy and gold, written for a principal, not a marketing department. It states what we found, what it is costing, and the order in which to fix it. No retainer required to read it.

12
points measured
48h
turnaround
0
access needed
1
priority list
What we measure

Six lenses on a single question: where do patients leave?

Each is measured against field data and benchmarks, not opinion. Hover any lens.

Lens 01

Speed & performance

Real-world load times on mobile using field measurement, not a lab score. The first thing a patient experiences, and the first place they leave.

Lens 02

The booking path

Every tap from landing to enquiry, on a real handset. Where the journey breaks, doubles back, or asks for more than a patient will give.

Lens 03

Call handling

Sampled calls across opening hours and beyond. How many ring out, how they are answered, and what happens to the patient who cannot get through.

Lens 04

Visibility

Whether your high-value treatments, implants, aligners, cosmetic work, can actually be found by the patients searching for them in your area.

Lens 05

Reputation signals

What a patient sees before they trust you with their mouth and their money: reviews, freshness, the gap between your standards and your shopfront.

Lens 06

Conversion

The whole picture, joined up. We model the enquiries a practice of your size and traffic should expect, and the gap to what you are getting.

How it works

Three steps. You are involved in one of them.

01

We audit, quietly

We review your practice exactly as a prospective patient would, from a real device. No logins, no meetings, no demand on reception. You need do nothing.

Your effortNone
02

We report

Within 48 hours you receive the Practice Operations Review: the findings, the cost of each leak in plain figures, and a single prioritised list. Yours to keep, whatever you decide next.

Your effort20 min read
03

We advise, or we implement

Take the report to your existing team, or have us close the gaps directly. Most principals start with one fix that pays for the engagement, then decide from there.

Your effortA decision
We are not an agency. We do not sell campaigns. We tell principals where the money is leaving, and then we are useful about it.

Diagnosis before prescription

No proposal until we have measured. The Review stands on its own and is yours to act on however you wish.

Figures, not adjectives

Every finding is tied to a number and a benchmark. You should never have to take our word for it.

One practice at a time

We take a small number of clients per region. Your competitors do not become ours.

Built for the principal

Written to be read in one sitting by the person who owns the outcome, not forwarded to a department.

Begin with the Review

Find out what your practice is quietly losing.

Send your name, practice website and a line to reach you. Within 48 hours you will have a clear, figured account of where prospective patients are slipping away, and what it is worth to keep them.

Fixed fee · quoted on enquiry · engagements by application

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